Building Emotional Culture in a Male-Dominated Industry

When Krisrian Colegate first picked up The Emotional Culture Deck, he wasn’t joining a culture initiative he was starting one.

As General Manager at a 17-site manufacturing and construction business, Christian has spent the past two years quietly embedding emotional culture into the everyday fabric of his organisation. From toolbox talks and safety rituals to leadership development and change management, he’s led one of the most powerful and sustained ECD journeys we’ve seen.

In this video, you’ll hear highlights from Kristian's story of how he used The ECD in a male-dominated industry, and what’s shifted across leadership, performance, and safety. 

Before we even dive into Kristian’s story, here’s what changed:

  • đź”» 40% reduction in lost time injuries

  • 🔺 Higher team engagement where leaders talk about emotion

  • đź”» Lower turnover in branches using The ECD

  • 🔺 Improved safety reporting

  • 📊 Emotional culture now tracked across 360s, retention, and leadership assessmen

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