What you'll Learn

We’re on a mission to rehumanise the interactions organisations, leaders, teams, and brands have with their stakeholders. This hands-on one-day course is designed for immediate application, ensuring that you can translate insights into action as soon as you return to your team or clients. You can expect to learn how to:

• Enhance Stakeholder Relationships: Gain insights into mapping and improving stakeholder emotional journeys inspired by a hospitality business that co-creates the customer experience with its frontline staff.
• Foster Powerful Partnerships: Develop a relationship charter that ensures empathetic and effective partnerships, exemplified by a government agency improving its partnership with a local Iwi group.
• Strengthen Bonds: Utilise The ECD Partnership Handbook to establish or redefine success metrics in relationships.
• Bridge EX and CX: Integrate employee and customer experiences to drive satisfaction and loyalty, inspired by a project with over 300 leaders from 50 franchise restaurants redesigning their customer and employee experiences.
• Visualise Stakeholder Journeys: Identify key moments and actionable improvements to enhance emotional experiences.

Why Emotional Relationships Matter

In today's fast-paced business world, we often underestimate the importance of emotional connections in stakeholder relationships. While we focus on metrics, strategies, and outcomes, we sometimes forget that at the heart of every successful relationship lies an emotional bond. This bond is what makes stakeholder interactions meaningful and impactful. Unfortunately, many organisations and leaders lack the tools to unlock and harness the emotional side of these relationships.

What you Get

In today’s fast-paced business world, connecting with stakeholders on an emotional level is more important than ever. The ECD Emotional Stakeholder Engagement Course is designed to give you the tools and insights needed to foster deeper, more meaningful relationships with your stakeholders, including:

• ECD Emotional Emotional Stakeholder Engagement Toolkit - Value 120 USD: Get this comprehensive physical and digital downloadable toolkit resources designed for immediate impact.
• Emotional Culture Deck - Value 99 USD: Receive your personal ECD, an essential tool for applying course principles in real-world settings, adding even more value to your toolkit.
• Community Membership Value 99 USD: Get a 90-Day All-Access Pass to our Emotional Culture Community
• ECD Emotional Stakeholder Practitioner Certificate : A formal acknowledgement of your dedication to enhancing your Emotional Culture Deck skills. This certificate serves as a testament to your commitment to amplifying human stakeholder relationships.

Deep Dive into
Your Emotional 
Stakeholder Toolkit:

As part of your enrolment, you gain access to our Emotional Stakeholder Toolkit, providing you with resources valued at over 120 USD, including:

• ECD Stakeholder Relationships Canvas & Workshop (values 28 USD): Develop strategic engagements

• ECD Partnerships Canvas & Workshop Plan (value 24 USD): Plan and execute successful partnerships.

• ECD Partnerships Handbook (value 24 USD): Create your emotion strategy to lead your people effectively

• ECD Stakeholder Journey & Persona Canvas (value 24 USD): Emotionally map your stakeholder experiences.

• ECD Volunteer Relationships Canvas & Workshop (value 24 USD): Engage volunteers effectively.

These resources are not just theoretical; they're tangible, practical, actionable tools that you'll learn to apply during the course, ensuring you can implement what you've learned immediately and effectively within your teams or coaching and consulting practices.

Is this Course Right
for You?

This course is designed not only for executives, leaders and managers within organisations but also for those who consult or coach on leadership, culture and emotional intelligence. It's ideal for:

• Leaders and Managers: Looking to enhance their emotional intelligence and stakeholder engagement strategies.
• HR Professionals: Interested in integrating emotional culture principles into stakeholder relationship and experience design.
• Customer Experience (CX) Leaders and Teams: Seeking to improve customer interactions by understanding their emotional journeys.
• Consultants and Coaches: Aiming to incorporate emotional culture into their client work.
• Team Leads and Members: Wanting to foster stronger, more empathetic partnerships and collaborations.
• Project Managers: Focused on improving stakeholder relationships and project outcomes.

Bonus: If you've invested in The Customer Experience Deck previously, this course is also for you! Many of the tools and approaches we teach can be applied to any customer design challenge and have been inspired by our work in CX design.

Pathway to ECD Certification

By attending this course, you’ll become an ECD Emotional Stakeholder Practitioner and receive our brand-new ECD Practitioner Certificate. This certification will empower you to apply your new skills and knowledge effectively within your organisation.

A Supportive
Community

Beyond the course, you’ll join a community of like-minded professionals who are passionate about fostering emotional performance inside their organisations to drive their success. This community will provide ongoing support, ideas, and motivation.

What people are saying about our
Emotional Culture Deck Courses...