The CX Deck Latest

Here's what's been happening in The Customer Experience Deck world lately...

#thecxdeck successfully funded on Kickstarter

We feel incredibly humbled and grateful for all the support from all our backers and the team we worked with to successfully fund...

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The #cxdeckchallenge

To unlock The CX Deck Toolkit and get access to the resources we've designed, all you need to do is complete #thecxdeckchallenge...

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Jobs-to-be-done

The Customer Experience Deck has been instrumental in uncovering these emotional needs and desires...

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Shaping emotional customer experience

Emotional customer experience is built around empathy: the feeling that ‘this company gets me’. Done well, it increases the long-term value of the relationship...

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Why Emotion Matters in Customer Experience

Customer emotion, though, the broader range of feelings and engagement that people can experience beyond simple up/down ‘are you satisfied’, is vast territory worth exploring...

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